So, why no more nudes...
"The magazine is profitable if money from licensed editions around the world is taken into account, Mr. Flanders said, but the United States edition loses about $3 million a year. He sees it, he said, as a marketing expense. “It is our Fifth Avenue storefront,” he said"
So, why no more nudes... I can really only speculate, besides it just being passe, it will probably allow them to expand their reach. Having once circulated around 5 million copies, now circulating fewer than a million copies, dropping the nudity will make it more acceptable, perhaps building the print audience rather than letting it continue to dwindle. This is really more of a possibility, than it is a reason why, but it was not cited in this article.
Furthermore, locally, the Atlanta Journal Constitution experienced the same thing in terms of a loss in print readership, as did every newspaper in the country. They just don't print as many papers as they once did. What Playboy has explicitly recognized is that the print publication is a driver mechanism that drives traffic online. I'm not sure the papers recognized that after developing their websites, but it is still more, or less true for them.
Furthermore, locally, the Atlanta Journal Constitution experienced the same thing in terms of a loss in print readership, as did every newspaper in the country. They just don't print as many papers as they once did. What Playboy has explicitly recognized is that the print publication is a driver mechanism that drives traffic online. I'm not sure the papers recognized that after developing their websites, but it is still more, or less true for them.
There may come a day when there aren't any printed pubs, or brick and mortar stores as the fatalists projected in the beginning. I said they were wrong suggesting there is a union between the physical and virtual worlds, and this supports that thinking. It's a marriage, not a divorce.
So, for all the tech gods out there that predicted the end of the world, the physical world, so to speak... they're still wrong. There is balance.
Small businesses should take heed to this, and so should our government. It is not an either, or situation. If you want to apply for government benefits, you should be able to do it online, or on paper in the office. If you want to apply for a job, you should be able to do that in person, at the very location your applying for a position. Don't send people away to go use a computer when they're standing right in front of you. Hand them a paper application right there, and get a scanner if you want to digitize it.
Bottom line... stop the madness of bi-polar disorder that seems to plague the land. It's really just that simple, The magazine simply revealed, it is nothing more than a tease.
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